Why Shopify Stores Need FAQ Helper
Shopify has a massive app ecosystem, but most FAQ apps share the same problems:
- Monthly fees of $5–$29/month for basic FAQ functionality
- Theme conflicts when apps inject CSS into your storefront
- App bloat slowing down your store with additional JavaScript bundles
- Lock-in making it painful to switch themes or migrate
FAQ Helper takes a different approach. It's a standalone widget that loads via a single script tag. No Shopify app, no theme modifications, no monthly app fees (free during beta).
Installation: 2 Minutes
Step 1: Get Your Embed Code
Create an account at faq-helper.com, set up your project, and grab the embed code from the dashboard.
Step 2: Add to theme.liquid
- In your Shopify admin, go to Online Store → Themes
- Click Actions → Edit code on your active theme
- Open Layout → theme.liquid
- Find the closing
</body>tag - Paste the embed code right before it:
<!-- FAQ Helper Widget -->
<script src="https://faq-helper.com/widget.js" async></script>
<script>
FAQHelper.init({
apiKey: 'your-api-key',
productionUrl: 'https://faq-helper.com'
});
</script>
</body>
- Click Save
That's it. The widget is now live on your store.
Alternative: Shopify Custom Pixels (Headless/Hydrogen)
If you're using Shopify Hydrogen or a headless setup, add the script to your root layout component instead:
// app/root.tsx
import { Script } from '@shopify/hydrogen';
export default function Root() {
return (
<html>
<body>
{/* ... */}
<Script
src="https://faq-helper.com/widget.js"
async
/>
<Script>
{`FAQHelper.init({ apiKey: 'your-api-key', productionUrl: 'https://faq-helper.com' });`}
</Script>
</body>
</html>
);
}
Display Rules for Shopify
Shopify URLs follow predictable patterns. Use these in your FAQ Helper display rules:
| Page Type | URL Pattern | Example FAQs |
|-----------|-------------|--------------|
| Product pages | /products/* | Shipping, returns, sizing |
| Collections | /collections/* | Filtering, availability |
| Cart | /cart | Payment methods, discounts |
| Account | /account/* | Order tracking, password reset |
| Contact | /pages/contact | Business hours, response time |
Product-Specific FAQs
The most valuable use case for Shopify stores: showing relevant FAQs on product pages. Instead of customers leaving to find your shipping policy, they get instant answers right on the product page.
Common product page FAQs that reduce support tickets:
- "How long does shipping take?"
- "What's your return policy?"
- "Do you offer size exchanges?"
- "Is this product in stock?"
Shopify-Specific Benefits
No App Fees
Most Shopify FAQ apps charge $5–$29/month. FAQ Helper is free during the public beta — and even after beta, there's no per-store fee or Shopify app commission.
Theme Independence
Since FAQ Helper loads via a script tag (not a Shopify app block), it works with any theme — Dawn, Debut, custom themes, and third-party themes. Switching themes? Just make sure the script tag is in your new theme.liquid.
No Performance Penalty
Shopify already loads a lot of JavaScript. FAQ Helper adds only ~26 KB (gzipped) and loads asynchronously, so it won't affect your store's speed score or Google's Core Web Vitals assessment.
Works with Shopify Markets
If you use Shopify Markets for international selling, FAQ Helper works across all your markets. Use display rules with URL patterns like /en-gb/* or /fr/* to show locale-specific FAQs.
FAQ
Do I need to install a Shopify app?
No. FAQ Helper works with a simple script tag in your theme.liquid file. No app installation, no app permissions, no monthly app store fees.
Will it conflict with my Shopify theme?
No. The widget renders in its own container with scoped styles. It doesn't inject CSS into your theme or modify any Shopify elements.
Can I show different FAQs on product pages vs. the homepage?
Yes. Use display rules in the FAQ Helper dashboard to target specific URL patterns. For example, /products/* for product pages and / for the homepage.
Does it work with Shopify Plus?
Yes. FAQ Helper works with all Shopify plans including Shopify Plus. For Plus stores with custom checkout, you can also add the widget to checkout pages.
What happens when I switch Shopify themes?
You'll need to add the script tag to your new theme's theme.liquid file. Your FAQs, display rules, and analytics are stored in FAQ Helper — nothing is lost when you change themes.